Tiffany & Company
As a designer in Creative Visual Merchandising my core accountability is to oversee the creative campaigns for outward and inward facing creative vessels including show windows and internal vitrines. Working under the direction of my Vice President and Creative Director I produce sketches, renders, mockups and a full suite of graphic files and technical drawings. On these campaigns, I guide and direct a studio team of 3-5 freelancers to insure that all collateral is generated and approved on time and on budget. I meet with vendors to discuss materials and methods, and am responsible for evaluating all production samples and prints. I collaborate with the production department on value engineering and quality control before and after the campaign is awarded. I generate order guides and comprehensives decks for each campaign and work cross functionally with our communication department to build a step-by-step directive for merchandising and assembly. Working within the brand guidelines I style jewelry and art direct photo shoots of the displays. I am responsible for ensuring that everything we produce aligns with the Tiffany standard as a global house of luxury. As well as global campaigns I also work one-off projects including, but not limited to, hospitality objects, events, store opening collateral, case line elements, and contribute heavily on the Tiffany New York Flagship show windows.
Tiffany & Company is a highly collaborative environment with many individuals working cross functionally. While I have been the design lead on several projects, both globally and locally, it would be unfair not to recognize the amazing work done by the Creative Visual Merchandising team as a whole.